Weranda Family
The strength of a diverse hospitality group lies in consistent communication. We resolved the visual chaos by translating the founders' original vision into one powerful identity system for the entire Weranda family of brands. This strategic shift was crowned with the deployment of a custom-built web platform.
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Until now, every sub-brand within the Weranda Family operated by its own rules. Different designers and conflicting artistic visions had led to visual and communicative chaos. The main challenge was to build a single, strong umbrella brand that would unite all business branches while staying true to the founders' core vision.
Comprehensive brand architecture powered by custom technology. We delivered a brandbook that established a unified logo system across all Weranda Family restaurants. We then translated this consistent brand narrative into the digital space by designing and developing a bespoke website that serves as the central hub for the entire group.
Strategy: Brand Architecture & Rebranding
Design: Visual Identity, UX/UI Design
Development: Frontend & Backend
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